Daimler Truck Financial Postcards

Daimler Truck Financial (DTF) uses postcard mail to drive their customers to dealers. These postcards begin by stating a major benefit that DTF offers then the remainder of the postcard is to motivate the readers to get more information from their local dealer. Truck dealers can close deals and use the DTF financing product stated on the postcard.

Process

General USPS mail requirements are needed to design postcards. Layout size will determine what postage will be used. There has to be an open space for the mail bar and indicia to be printed. There is a paper weight requirement for running postcards though USPS machines.

Postcards: 12pt C1S cornwall indigo cover, 4CP digital, 6 x 9, mailed

Above: postcards for Daimler Truck Financial